Steven led a team of strategists, designers, and artists to completely rethink and redesign 7-Eleven's native mobile applications from the ground up. Working in partnership with the whole of 7-Eleven's product team, their efforts helped combine multiple products into a unified experience, exuding with personality.
A reimagined navigation experience brings contextual quick actions front and center based on the features you used most.
Animated walkthroughs help guide users through using new features, like mobile checkout and setting up your wallet.
The team developed a comprehensive asset library featuring 40+ illustrations across numerous product and feature categories.
As part of handoff, all of the work was consolidated into a robust design system covering UX, UI, and motion design.
